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How it works, explained. (52)

What a topic is and how it works, with examples. Explainers don’t date: the news covers what is happening, this is where it gets explained.

Applications · Function Calling 2 min read

What is function calling in AI?

Function calling lets a language model produce a structured request to run a software function, so it can use calendars, databases and APIs.

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Safety · Guardrails 2 min read

What are guardrails in AI?

Guardrails are the rules and filters that check what goes into and comes out of an AI system, keeping it on topic and preventing harm.

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Reliability · Hallucination 2 min read

What is AI hallucination and why does it happen?

AI hallucination is when a model states something false with full confidence. Invented sources and wrong dates are typical examples.

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Infrastructure · Inference 2 min read

What is inference in AI?

Inference is when a trained AI model produces an output for new input. Every message you send to a chat assistant triggers inference.

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Marketing · Influencers 2 min read

What is influencer marketing and how does it work?

Influencer marketing means brands partnering with trusted creators on social media. Ads must be labeled, and results must be measured.

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Model Type · LAM 2 min read

What is a Large Action Model (LAM)?

A LAM is an AI model built to go beyond conversation and take real actions in software and app interfaces.

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Performance · Latency 2 min read

What is latency in AI applications?

Latency is the time between sending a request and getting the answer. In AI products it shapes the user experience directly.

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Model Type · LCM 2 min read

What is a Large Concept Model (LCM)?

An LCM is an experimental AI model that works with whole sentences, or ideas, instead of individual words. Meta introduced the first one.

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Marketing · Basics 2 min read

What does marketing mean? Definition and the 4Ps

Marketing is the set of activities that gets the right product to the right people, at the right price, through the right channel.

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Model Type · MLM 2 min read

What is a masked language model (MLM)?

An MLM is a language model trained by guessing hidden words. It understands text better than it writes it; BERT is the best known one.

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Web · Mobile Friendly 2 min read

How to make a website mobile friendly

Google now indexes sites based on their mobile version. Here is what a mobile friendly site needs and how to test yours, step by step.

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Model Type · MoE 2 min read

What is Mixture of Experts (MoE)?

MoE splits a model into many expert sub-networks and runs only the relevant ones at each step, making large models cheaper to run.

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