# News · Page 20 | QANATONE > What is happening in AI, search and digital marketing: new models, investment, chips and infrastructure, and regulation, with our own take. Page 20. Source: https://www.qanatone.com/en/haber/sayfa/20/ --- [Home](https://www.qanatone.com/en/) News # What's happening in the industry? (242) We follow AI, search and digital marketing news and add our own reading. [News](https://www.qanatone.com/en/haber/)[Explainers](https://www.qanatone.com/en/nedir/) [All *242*](https://www.qanatone.com/en/haber/) [Models & products *52*](https://www.qanatone.com/en/haber/konu/model/)[Policy & regulation *46*](https://www.qanatone.com/en/haber/konu/politika/)[Chips & infrastructure *33*](https://www.qanatone.com/en/haber/konu/altyapi/)[Funding & companies *33*](https://www.qanatone.com/en/haber/konu/yatirim/)[Payments & finance *36*](https://www.qanatone.com/en/haber/konu/odeme/)[Science & research *14*](https://www.qanatone.com/en/haber/konu/bilim/)[Ads & budget *11*](https://www.qanatone.com/en/haber/konu/reklam/)[Search & AI *13*](https://www.qanatone.com/en/haber/konu/arama/)[Lead handling *3*](https://www.qanatone.com/en/haber/konu/talep/)[Sector data *1*](https://www.qanatone.com/en/haber/konu/sektor/) [**Data · Lead handling** 4 August 2026 4 min read ## What actually changes when you answer a lead in five minutes? The average business replies to an enquiry in 42 hours. Replying within one hour makes you seven times more likely to qualify it. The numbers, and what they mean for your business. Read](https://www.qanatone.com/en/haber/talebe-bes-dakikada-donmek/)[**News · Ads** 3 August 2026 1 min read ## Google Ads ends new campaign-level broad match, pushes AI Max Since August 3, new campaign-level broad match and legacy auto-created assets cannot be set up. AI Max becomes the default. Read](https://www.qanatone.com/en/haber/google-ads-genis-eslesme-ai-max/)[**News · Models** 3 August 2026 1 min read ## Alibaba opens 2.4T-parameter Qwen3.8-Max in its cloud Previewed in July, the model went live in the cloud on August 3. Alibaba had said it would release the weights too. Read](https://www.qanatone.com/en/haber/qwen3-8-max-2-4-trilyon/)[**News · Payments** 3 August 2026 1 min read ## Visa to buy behavioral biometrics firm BioCatch for $2.4 billion As AI-powered scams and account takeovers rise, Visa is paying cash for the Tel Aviv company that reads user behavior, from typing rhythm to screen swipes. Read](https://www.qanatone.com/en/haber/visa-biocatch-2-4-milyar-dolar/)[**News · Policy** 2 August 2026 1 min read ## EU AI Act: labelling rules start, high-risk duties delayed Duties to disclose AI interactions and label AI-generated content started on August 2. High-risk rules moved to December 2027. Read](https://www.qanatone.com/en/haber/ab-yapay-zeka-yasasi-seffaflik-kurallari/)[**Data · Search & AI** 2 August 2026 5 min read ## AI is not sending you clicks, but it is reading you Every AI chatbot combined still sends under 1% of web traffic. Reading that as "not worth it" gets the story exactly backwards. Read](https://www.qanatone.com/en/haber/yapay-zeka-trafigi-tiklama-degil/)[**News · Leads** 1 August 2026 1 min read ## Meta Business Agent is now paid, at about 4-5 cents a message Meta bills its business AI agent's replies at $2 per million tokens. It says a typical message uses 20,000 to 25,000 tokens. Read](https://www.qanatone.com/en/haber/meta-business-agent-ucretli/)[**News · Infrastructure** 31 July 2026 1 min read ## Big Tech's 2026 capital spending plans reach $725 billion Google, Amazon, Microsoft and Meta plan $725 billion in capex this year, up 77%. The market priced it two ways. Read](https://www.qanatone.com/en/haber/buyuk-teknoloji-725-milyar-dolar-harcama/)[**Data · Advertising** 28 July 2026 3 min read ## Google Ads costs in 2026: what each industry pays Cost per click rose 12% in a year and the spread between industries reached sixfold. Budget against the table, not against a global average. Read](https://www.qanatone.com/en/haber/google-ads-maliyetleri-2026/)[**News · Models** 26 July 2026 1 min read ## Moonshot AI opens the weights of 2.8T-parameter Kimi K3 Kimi K3 is the largest open-weights model released so far. Its license asks inference providers earning over $20 million a year for up to 30% revenue share. Read](https://www.qanatone.com/en/haber/kimi-k3-acik-agirlik/)[**Data · Search & AI** 25 July 2026 4 min read ## Do AI-referred visitors convert better? Fewer but better, they say. The data says it depends: yes in research-heavy categories, no in impulse ones. Read](https://www.qanatone.com/en/haber/yapay-zekadan-gelen-ziyaretci-donusuyor-mu/)[**News · Models** 24 July 2026 1 min read ## Claude Opus 5 launches with 1M tokens of context, same price Anthropic released Opus 5 on July 24, aimed at agent work, coding and professional tasks, at $5 and $25 per million tokens. 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